― BRAND IDENTITY & CUSTOM ILLUSTRATIONS FOR woofwear, A COLLECTION FOR THE TREND SETTING TAIL-WAGGERS.

― BRAND IDENTITY & CUSTOM ILLUSTRATIONS FOR woofwear, A COLLECTION FOR THE TREND SETTING TAIL-WAGGERS.

― BRAND IDENTITY & CUSTOM ILLUSTRATIONS FOR woofwear, A COLLECTION FOR THE TREND SETTING TAIL-WAGGERS.

― BRAND IDENTITY & CUSTOM ILLUSTRATIONS FOR woofwear, A COLLECTION FOR THE TREND SETTING TAIL-WAGGERS.

― BRAND IDENTITY & CUSTOM ILLUSTRATIONS FOR woofwear, A COLLECTION FOR THE TREND SETTING TAIL-WAGGERS.

OVERVIEW

OVERVIEW

OVERVIEW

OVERVIEW

Inspired by the outlandish doggie dress on the streets of Manhattan, Woof Wear is a collection of illustrations featuring contemporary pups in over-the-top outfits.

This personal project began with a series of illustrations, which I then created a brand identity and promotional website for.

Inspired by the outlandish doggie dress on the streets of Manhattan, Woof Wear is a collection of illustrations featuring contemporary pups in over-the-top outfits.

This personal project began with a series of illustrations, which I then created a brand identity and promotional website for.

Inspired by the outlandish doggie dress on the streets of Manhattan, Woof Wear is a collection of illustrations featuring contemporary pups in over-the-top outfits.

This personal project began with a series of illustrations, which I then created a brand identity and promotional website for.

ROLE

ROLE

ROLE

ROLE

Art Director, Designer, Website Developer, Brand Identity, Illustration

 

Art Director, Designer, Website Developer, Brand Identity, Illustration

 

Art Director, Designer, Website Developer, Brand Identity, Illustration

 

WEBSITE

WEBSITE

WEBSITE

WEBSITE

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ILLUSTRATIONS

Each dog was based off of some of my favorite breeds and imaginging what their fashion sense would be like – I’ve always imagined Bulldogs as being kinda dorky.

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WEB EXPERIENCE

I brushed up on my coding skills to design and develop a website to serve as a hub for all of the artwork and online shop.

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2022 SARAH BECKER
Have a nice day